Thought Leadership
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Your Website Isn’t Dying Because Of AI. It’s Just Getting a New
The Horizon Commerce Team was recently invited to Optimizely’s Opticon where Shafqat Islam, President of Optimizely and Nazanin Ramezani, VP […]
Read MoreOpticon25 Reflections: Beyond Wins, Toward Learning
The Horizon Commerce team recently spent a full day soaking in ideas at Opticon25, Optimizely’s annual event dedicated to the […]
Read MorePOV on AI for Efficient, 1-1 Digital Experiences
From buzzword to accelerator AI is Redefining How Brands Scale 1-1 Experiences: For teams growing fast—especially in competitive markets where […]
Read MoreThe $179.5B Question: Can Retail Media Networks Prove ROI Before the 2025
Retail media networks (RMNs) are facing a pivotal year as industry growth slows to a projected 15.6% in 2025, raising […]
Read MoreCreative Best Practices for Retail Media Ads: What Actually Drives Performance
In today’s rapidly evolving retail media landscape, creative execution is not just a finishing touch, it’s a primary performance driver. […]
Read MoreHow Publishers Are Using AI to Optimize Digital Experience—and Boost Advertiser ROI
In today’s competitive digital media landscape, publishers are turning to artificial intelligence (AI) to reimagine the user experience and improve […]
Read MoreHorizon Commerce: A New Chapter in AI-Driven, Outcome-Based Retail Media
At Horizon Commerce, we’re ushering in a new era for brands navigating the $6.4 trillion global commerce economy. Our transformation […]
Read MoreReflections from Cannes: Accelerating the Future of Commerce with AI
Last week, President of Horizon Commerce, Randy Browning joined Alan Moss with Amazon & Raakhee Mirchandani with WSJ to discuss […]
Read MoreInbox Evolution: How iOS 18 Rewrites Engagement Rules
If you’re still judging email performance by open rates, it’s time to catch up. Apple’s iOS 15 put open rates […]
Read MoreAre RMN’s repeating the mistakes of programmatic?
Retail Media Networks: Lessons Learned from Programmatic Pitfalls When programmatic media buying took off in the early 2000s, it promised […]
Read MoreReflections from SKAI’s ShopAble NYC: How GenAI is Making Commerce Pervasive and
Dr. Ram Singh, Chief Analytics Officer was joined by Briana Cifelli, Senior Director, Retail Media Jellyfish, Lauren Schiavone, Founder and […]
Read MoreFrom Insight to Impact: How AI Transforms the Creative Process for Optimal
This blog was co-written with AI. That’s the point. Because how we use AI is the story and the strategy. At Horizon […]
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